This is Phase 1 of 3 for the Bombay Burger Kitchen project in Plymouth. With their unique menu, they needed a strong social media presence. I provided a brand refresh with a new logo and a visually responsive identity inspired by 'Classic Indian Cinema' posters to enhance their food's recognition and social media impact.
If the hamburger was from Bombay
A brand with franchising appeal
The client was exploring potential partners for franchising, so I seized the opportunity to create a comprehensive and dynamic brand guidelines document. This would be part of a series of documents in the business’s portfolio, presenting the company as an established and well-managed model to prospective partners.
A logo that exudes pride and clarity
The rebrand motto, created with the client, was key to reflecting their long-standing vision. Despite the business being open for just over a year, the concept had deeper roots.
The logo and visual identity were designed to be bold and vibrant, making the ‘Classic Indian Cinema’ concept a perfect fit and resulting in a memorable identity.
Icons - an effective way to boost your brand
I designed icons to simplify customer navigation and enhance the business’s brand presence. Additionally, these icons improve user experience across mobile applications.
Rolling out the brand is just the beginning
I’m currently working on optimizing their social media profiles to boost following and create targeted content that enhances BBK's digital presence.
If you like what you see, or just want to know more, feel free to message
Other work
Art of Drive
MHRA - Gov Comms
Kensington Place
Pass Class
Posters